strategy

partner

I’m a swiss army knife of a strategist helping progressive brands connect to culture.

Working with brands including adidas, Under Armour, schuh, Universal Music, MINI, Disney, Pernod Ricard, PepsiCo, IQOS and HUGO.

  • brand strategy.

    propositions & positioning.

    comms & content strategy.

    verbal identity & voice.

    naming.

  • integrated planning.

    creative comms strategy.

    social strategy.

    digital strategy.

    creative concepts & territories.

    talent & culture strategy.

  • trend analysis.

    cultural shifts.